What Each Part Does
🧭 The 4 viewports
Each viewport has its own colour in every chart. Under each: what to watch, what it covers, and its key KPIs.
🤝 Legacy (People) Viewport 1
The people and clients you serve, and the people who serve them.
⚡ Quick indicators
- External clients
- Internal clients (your team)
- Stakeholders
- Donors and supporters
- Your name in the market
🏛️ Organisational functions
- 🎨 Branding
- 📣 Marketing
- 📰 Public Relations
- 💼 Sales
- 🤝 Fund Development
- 💛 Customer Experience
📊 Top KPIs
- 🔁 Client retention rate
- 🗣️ Share of new clients from referrals
- ⭐ Client satisfaction score
- 🧑🤝🧑 Team retention rate
🎓 Evolution (Capacity) Viewport 2
How your company learns, and how much your team can learn and carry.
⚡ Quick indicators
- Vision written and shared
- Decisions made without the founder
- Roles with a named deputy
- Know-how written down
- Learning hours
- New ideas tested
🏛️ Organisational functions
- 🎯 Vision & Strategy
- 🧠 Knowledge Synthesis
📊 Top KPIs
- 🧭 Decisions made without the founder (% per month)
- 👥 Roles with a named deputy (%)
- 🎓 Training hours per person per quarter
- 📝 Core routines written down (%)
💰 Abundance (Finance) Viewport 3
The money: what comes in, what stays, and whether it lasts.
⚡ Quick indicators
- CAC (customer acquisition cost)
- Net revenue
- Net profit
- Growth rate
- Cash on hand
- Halal income, by design
🏛️ Organisational functions
- ⚡ Offer
- 🧪 R&D
- 🏭 Production
- 🫴 Fulfilment
- 💰 Finance
📊 Top KPIs
- 💵 Net revenue growth rate (% per year)
- 📈 Net profit margin (%)
- 🎯 CAC (customer acquisition cost)
- 🗓️ Months of cash on hand
- ⚖️ LTV:CAC ratio
⚙️ Process Viewport 4
How the work flows, and whether it runs without you.
⚡ Quick indicators
- Work done on time
- Steps written and followed
- Rework and complaints
- Tasks with a named owner
- Tools that share 1 set of numbers
- Rules and contracts kept
🏛️ Organisational functions
- 🕌 Shariah Compliance
- 🌱 People & Culture
- 🗂️ Administration
- 🎪 Project Management Office
- 🔗 Supply Chain
- ⚖️ Legal
- 🛡️ Quality Assurance
- 💻 Technology
📊 Top KPIs
- ⏱️ On-time delivery rate (%)
- 🔁 Rework rate (%)
- 📋 Tasks with a named owner and date (%)
- 📅 Compliance dates met (%)